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10 Things Dealer Techs Should Be Doing to Prepare for Reach

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1. Build Connections with Offices

If you’re a dealer tech, every service call is more than a repair—it’s a relationship.

Start now: introduce yourself to the front desk, talk with the assistants, learn names. These connections will one day fuel your growth and referrals when you have your own territory.

 

2. Map Out Your Territory

Where do you want to work every day? What areas make sense for you—and for your clients? Think about:

  • Proximity to home

  • Where your strongest relationships already are

A smart territory map means a smoother, more profitable future.

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3. Identify Study Clubs & Assisting Schools

Dentists gather in study clubs. Future assistants train in dental schools. If you want to build a thriving territory, these are doors worth knocking on.

Serving these groups builds trust, credibility—and long-term referrals.

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4. Learn Waterline, Vacuum, Amalgam Basics

Waterline safety. Vacuum line maintenance. Amalgam separation. They may not sound glamorous—but knowing these areas sets you apart.

The tech who understands these systems earns trust and gets called back.

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5. Get to Know Dealer Territory Reps

Dealer reps want happy clients and fewer headaches. When they know you and your great service focus, they’ll want to send clients your way.

Start building those relationships now—they’ll matter when you run your own territory.

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6. Meet Manufacturer Reps

Who are the manufacturer reps in your area? What’s important to them?

They need great techs who solve problems and reduce service issues. Get to know them—and show them you can be that tech.

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7. Network with Anyone Who Serves Dental Offices

Computer integrators. Plumbers. Electricians. OSHA trainers. These folks all touch the dental world.

Build those connections—you’ll help each other, trade referrals, and strengthen your future territory.

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8. Think Proactive and Preventive

You see the same preventable problems over and over. You know what small issues turn into big emergencies.

Start thinking: How could I stop these problems before they happen? How could I serve as an advisor, not just a fixer? How can I be proactive?

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9. Maximize Use of Axiom

Your Axiom trainings and certifications aren’t just boxes to check—they’re proof of your expertise.

The more you learn, the more offices trust you. And the more doors open.

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10. Watch Reach Tips Videos

37 short videos. 2–3 minutes each. Each one gives you insight you can share with clients.

These tips help you bring value today—and prepare you for success at Reach tomorrow.

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